Creation Recruitment

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Director - Digital PM & Senior
I recruit permanent Digital Project Managers and Senior Digital professionals
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Digital Messaging Strategy Lead

  • £90,000-£95,000 plus bonus
  • Permanent
  • London

Digital Messaging Strategy Lead

Global Fintech



Salary £90,000 plus bonus and Benefits

An interesting and challenging opportunity to work for a Global Fintech who are going through significant digital change.

This role sits within the centralised Digital solutions team who have global responsibility for Digital services across the bank.

The Digital Messaging Strategy Lead reports into the Global Head of Digital Messaging and will work closely with the Value added messaging team and Product development team to define and govern the global KPI framework for messaging across all of the banks digital channels.


  • Define and govern the global KPI framework for messaging covering operational, commercial and customer led metrics
  • Work with Product Managers to conceive, shape and develop the right measurement frameworks for their products
  • Lead product tagging requirements with support from data analysts
  • Develop analytics dashboards to track performance with support from data analysts
  • Monitor and perform analysis on global messaging KPIs and offer insights and recommendations
  • Identify areas for improvement and facilitate root cause identification at a global level
  • Benchmark messaging performance data across regions (Europe, Asia and Americas)
  • Ensure harmonised approach to KPI development and use of analytics for reporting
  • Partner with VAM Operations performance leads
  • Partner with the Data & Information Management, Data Engineering and Analytics teams to define and deliver the data required to support KPI framework for messaging
  • Drive customer led thinking and immersing the customer journey and customer experience into the day to day delivery of Value Added Messaging - putting customer centricity at the heart of user experience

Key knowledge, skills and experience required:

  • 8 – 10 years of performance, business intelligence, analytics or related experience
  • An individual hugely passionate about the customer
  • Results oriented with strong analytical, consultative and problem solving skills, with demonstrated intellectual and analytical rigor
  • Strong business and commercial acumen with strong ability to solve business problems
  • Strong experience with Adobe Analytics and visualisation software
  • Experience of working in a large Digital organisation
  • Bachelor’s degree in a technical discipline preferred

Hire people

Call to discuss your vacancies on 0117 929 8243, email or upload details and we’ll be in touch.

Recruitment areas

Digital, Mobile and Information Technology

Board Level, Strategy, Planning, Operations, Programme and Project Management, Architecture, Development, UX and UI, Testing, Delivery, Analytics

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Recruitment areas

Digital, Mobile and IT

Board Level | Strategy | Planning | Operations | Programme and Project Management | Architecture | Development | UX and UI | Testing | Delivery | Analytics

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11 Backfields Lane, Bristol, BS2 8QW

T: 0333 050 7880